Market Research, Feasibility Study and Business Plan for Renewable Energy in Poland

Poland is undergoing one of the most significant energy transformations in Europe. Moving rapidly from a historic dependence on coal, the country is now one of the continent’s hottest markets for green power. The Renewable Energy in Poland market, valued at approximately USD 1.5 Billion in 2023, is projected to soar to USD 5.9 Billion by 2031, exhibiting a remarkable Compound Annual Growth Rate (CAGR) of 18.8%. This aggressive growth is driven by the country’s commitment to stringent EU climate targets, the pressing need for energy security and diversification, and supportive government policies. Investors seeking opportunities in sustainable energy solutions must anchor their strategy in meticulous market research, a robust feasibility study, and a comprehensive business plan.

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Key Trends and Investment Hotspots in Polish Renewables

A thorough Market Research exercise for a Renewable Energy in Poland project must dissect the following critical trends:

  • Solar PV Boom (Photovoltaics): The solar segment is the fastest growing, expected to lead capacity expansion, driven by declining technology costs and strong government support. This includes large-scale solar farms supported by the RES auction system and the rapid expansion of the prosumer market (residential and commercial rooftop installations) supported by subsidies.
  • Offshore and Onshore Wind Rebound: Offshore wind in the Baltic Sea is a cornerstone of Poland’s energy policy, with almost 6 GW of capacity already in the pipeline for Phase I. Onshore wind is also set for a significant rebound following the easing of the restrictive 10H distance rule to a minimum of 500 meters, unlocking substantial development potential, particularly for new, large-scale projects.
  • Energy Storage Integration (BESS): The intermittency of wind and solar necessitates massive investment in Battery Energy Storage Systems (BESS). Energy storage is a critical investment opportunity, essential for grid stabilization and maximizing renewable energy utilization. The government offers substantial support for storage projects, including subsidies covering up to 65% of eligible costs.
  • Biogas and Biomethane: Poland is the largest district heating market in the EU and possesses significant biogas and biomass potential, ranking fifth in the EU. New support schemes and auctions have been introduced to incentivize the development of large-scale biomethane plants, offering a guaranteed price (Contract for Difference) for up to 20 years.
  • Grid Infrastructure and Flexibility: The largest obstacle to rapid RES deployment is the aging grid infrastructure. Significant government and EU funding is earmarked for grid modernization and expansion, and regulatory reforms are promoting cable pooling and flexible grid connection agreements to integrate new capacity, creating opportunities for specialized infrastructure investors.

Your research must go beyond the national statistics, focusing on regional variations. For instance, Central Poland is the fastest-growing region for solar PV due to favorable conditions and industrial demand, while the Baltic coastal regions are the focus for offshore wind supply chain investments.

The Financial Scrutiny: Feasibility Study for Renewable Energy Projects

For a capital-intensive sector like Renewable Energy in Poland, the Feasibility Study acts as the ultimate gatekeeper, turning market potential into quantifiable financial reality. It is a critical, complex analysis of project economics over a 20-25 year lifecycle.

A robust feasibility study for a Polish RES project must detail:

  • Technical and Site Feasibility: This must confirm site-specific conditions—such as wind speeds (for onshore wind), solar irradiation levels (for PV), or biomass availability (for biogas). Crucially, it must secure or confirm the viability of the grid connection agreement, as grid refusal has been a major historical roadblock. It also specifies the technology selection (e.g., turbine models, panel efficiency) and the total system capacity.
  • Financial Modeling and Risk Analysis: This is the core component. It includes detailed CAPEX for construction, OPEX for ongoing maintenance and operations, and a robust revenue model based on either RES auction pricing (CfD) or Corporate Power Purchase Agreement (PPA) pricing. Key metrics must be calculated: the Internal Rate of Return (IRR), Net Present Value (NPV), Debt Service Coverage Ratio (DSCR), and a highly detailed sensitivity analysis on factors like electricity price fluctuations, construction cost overruns, and changes in regulatory support mechanisms.
  • Legal and Regulatory Compliance: The study must confirm eligibility for Polish and EU support schemes (Auctions, FiP, etc.) and ensure full compliance with the new Distance Act for wind, environmental impact assessments (EIA), and building permits. The security of the land title or leasing agreement (for 25+ years) is non-negotiable.
  • Environmental and Social Impact (ESG): Given Poland’s strong focus on a just transition, the study must include a transparent assessment of the environmental impact, as well as a plan for engagement with local communities to secure social license for the project, which is critical for long-term project viability.

The Investor Roadmap: Business Plan for Polish Renewables

The Business Plan synthesizes the findings into a clear, compelling, and actionable document designed to secure project finance and attract co-investors in the Renewable Energy in Poland sector.

The plan must include:

  • Executive Summary: A concise pitch highlighting the project’s size, technology, location, total investment required, key financial metrics (IRR/NPV), and the specific support scheme (e.g., CfD auction winner or Corporate PPA).
  • Project Description and Development Status: Detailed information on the technology, equipment suppliers, engineering, procurement, and construction (EPC) strategy, and a realistic project timeline, including the crucial date for achieving Commercial Operation Date (COD).
  • Market and Offtake Strategy: Clearly define how the generated electricity will be sold (e.g., government auction support, virtual PPA with a Polish corporation, or selling on the spot market). The choice offtake strategy fundamentally determines the risk profile and required IRR.
  • Financial Plan and Funding Structure: A detailed breakdown of the total project cost, the proposed debt-to-equity ratio, a list of potential lenders/investors, and the cash flow projections showing debt repayment and returns to equity holders over the project’s lifespan.
  • Management and Operational Strategy: Outline the team’s expertise (especially crucial for complex projects like offshore wind), the long-term operation and maintenance (O&M) strategy, and the commitment to local supply chain engagement, which is often favored by Polish regulators.

How Aviaan Can Help Your Renewable Energy Investment in Poland

Investing in the Renewable Energy in Poland sector, with its regulatory complexity, long-term commitment, and high capital requirement, necessitates a partner with deep financial and strategic expertise. Aviaan offers specialized, end-to-end advisory services to ensure your renewable project is not just viable, but optimal and financeable.

Aviaan’s value proposition in the Polish RES market is built on its ability to navigate financial complexity and regulatory risk:

  • Auction Strategy and Bidding Optimization: Aviaan’s analysts possess profound knowledge of the Polish RES auction system (CfD). They help clients determine the most competitive yet profitable bid price for a given technology basket, optimizing the Levelized Cost of Electricity (LCOE) to maximize the project’s success probability in these highly competitive tenders.
  • Advanced Financial Structuring: For multi-million Euro RES projects, the funding structure is paramount. Aviaan provides expert guidance on optimizing the debt-to-equity ratio, securing non-recourse project finance from international and Polish banks, and structuring tax-efficient special purpose vehicles (SPV) to hold the assets, significantly enhancing the project’s bankability.
  • Corporate PPA Advisory: For projects opting out of the auction system, Aviaan identifies and negotiates favorable Corporate Power Purchase Agreements (PPAs) with credit-worthy Polish off-takers (large industrial consumers), securing stable, long-term revenue streams (often 10-15 years) which are essential for project financing.
  • Due Diligence and Risk Mitigation: Aviaan performs comprehensive financial and commercial due diligence on potential project acquisitions or development sites, focusing specifically on the primary Polish risks: the validity of the grid connection conditions, the final status of key permits, and the compliance of land-use plans with the new Distance Act for wind.
  • Strategic Regulatory Navigation: The regulatory environment in Poland is constantly evolving (e.g., rules for energy storage subsidies, cable pooling). Aviaan ensures your Business Plan and financial model are robust against anticipated regulatory shifts, correctly factoring in all available subsidies, grants (like the National Fund for Environmental Protection and Water Management aid for storage), and tax incentives.

Case Study: Financing a Large-Scale Polish Solar PV Portfolio

A European-based investment fund sought to enter the Polish market by acquiring and developing a portfolio of 10 medium-scale Solar PV projects (totaling 100 MW) across Central Poland. While the technical viability was strong, the portfolio consisted of projects at various stages of development—some with awarded CfD support, others relying on market prices via PPAs—creating a fragmented financial and risk profile. The fund needed a unified, bankable structure to attract a single large commercial loan.

The Challenge: The key challenge was standardizing the financial projections across projects with different revenue models and managing the execution risk of the less-developed sites, all while navigating the complexities of Polish permitting and grid connection deadlines.

Aviaan’s Solution:

  1. Unified Financial Modeling: Aviaan built a master financial model that consolidated all 10 projects. The model used a weighted-average cost of capital (WACC) and applied appropriate risk premiums to the PPA-dependent projects compared to the CfD-secured ones, demonstrating a stable portfolio-level IRR. This standardisation simplified the entire due diligence process for lenders.
  2. Permitting and Grid Assurance Due Diligence: Aviaan deployed local regulatory experts to conduct a rapid, deep-dive assessment on the grid connection agreements for all 10 sites, identifying and mitigating the risk of delays by liaising directly with the Distribution System Operators (DSOs). This step was crucial in satisfying lender requirements for project security.
  3. Project-Specific Business Plan: Aviaan helped structure the Business Plan to present the portfolio as a single, resilient asset. The plan highlighted the diversification of risk through multiple geographies, different grid connection points, and a mixed revenue strategy (CfD + PPA), effectively mitigating single-project risk and maximizing bankability.
  4. Funding and Deal Structuring: Aviaan assisted in preparing the Information Memorandum and key financing documents. They structured the project to utilize available Polish public aid for certain components (like BESS integrated into two sites), which significantly reduced the equity requirement and improved the overall financial returns.

The Outcome: The fund successfully secured over €50 million in senior debt from a consortium of international banks on highly favorable terms, primarily because Aviaan’s work provided a clear, verifiable, and de-risked financial and regulatory roadmap for the entire 100 MW portfolio. The subsequent rollout of the project positioned the client as a significant, credible player in the rapidly accelerating Polish solar market.

Conclusion

The Renewable Energy in Poland sector is not merely growing; it is exploding, offering unparalleled opportunities for long-term, profitable investment in wind, solar, and energy storage. Navigating this transition—marked by ambitious targets, complex regulations, and the need for massive grid upgrades—requires sophisticated, localized expertise. By partnering with Aviaan, investors gain access to the critical strategic intelligence needed for successful market research, the deep financial modeling for a precise feasibility study, and the professional documentation for a bankable business plan. Aviaan ensures your investment in Polish green power is strategically sound, financially optimized, and fully compliant, transforming ambitious goals into operational and lucrative reality. Sources

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